TYPE | Artisan Cheese Company in Nairobi, Kenya

SERVICE | brand strategy, business development, visual identity, creative direction, website design, systems development, product development

YEAR | 2013

WEBSITE | www.sirimon.co.ke/

STORY

Shamas and Khilan are on a mission to educate the Kenyan market on what good cheese is really about. They are passionate about the industry and they are determined to be the benchmark for cheese in this region.

I was hired to help develop the Sirimon brand from the ground up. The brainstorm sessions were exciting and exhilarating from day one! They have a strong CSR agenda and a vision to really educated and sensitize the market to the nuances of the cheese industry.

In addition to developing their brand identity and strategy, I developed processes, standards, distribution channels and many other aspects of their infrastructure. I truly feel like partners with their team and I’m excited to see them create a paradigm shift in their market.