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When Alternatives Become the New Norm

Since the beginning of the 1760s Industrial Revolution in the United States, society has been moving exponentially deeper into mass consumption. We have the means to create excess easily and cheaply. And just as importantly, we have the ability to influence and brainwash society into believing that excess will bring us happiness and fulfillment. The…

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Reform It

Diamonds don’t kill people in Sierra Leone. The structure of the diamond business does. Should we stop buying diamonds? Not at all. Don’t take away their most valuable resource. Reform the way it’s produced and sold. What if we reformed the way the diamond business is carried out? What if the money from diamond sales…

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